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Being an SEO Manager:An Expert’s Approach
“How do you think SEO will evolve in the coming years?“ Quality, accuracy and relevancy are gaining more importance each year that passes. I don’t think the fundamentals of SEO are going to change...
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The Best SEO Techniques to follow : An Expert’s Approach
“What do you believe your strongest PPC skill is? Why?” Marketing Segmentation. Powerful cookie cutting techniques and advanced audience management give Digital Next the competitive edge. “The true...
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Being An SEO Director:An Expert’s Approach
“What SEO techniques do you believe are working best right now?” Scalable email outreach of high quality content. The key is that the content has to be highly relevant to the sites you approach. “SEO...
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Adwords Optimization – A Key To Success
Excerpts from the blog on Adwords Optimization by Micheal Brennan of Smbclix Optimization: The key to Adwords Success If you’re a business owner or marketer and you’ve run an adwords campaign in...
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Ultimate Guide to Google AdWords Metrics
Google AdWords Metric guide that will help you measure success of your PPC Campaigns When you log into Google AdWords, it’s easy to get overwhelmed. On almost every page you’ll find a new table full...
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Importance Of Ad Spent Invoicing Software For Agencies
‘Innovation’ is the only constant term in today’s digital marketing era. With the ever growing needs and demands of this industry, Ad Agencies across the globe are discovering various ways and means to...
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Ways To Read PPC Campaign Reports For Client Success
If you are a novice Google AdWords practitioner, you would know there are tons of metrics available to track and analyze your efforts towards the SEM, but tracking each and every metrics would be...
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10 Reasons To Encourage You Using Bing Ads In Addition To AdWords
Google totally dominates the search and paid advertising channels, guess this is the sole reason why most of us often overlook Bing. So even you choose Google to run your paid search campaigns? Well, I...
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Facebook Ads vs. Google Ads: Strategic Insights from the Founder of...
Joe Putnam owns the performance marketing agency ConversionEngine where his team helps eCommerce stores use Facebook, Instagram, and Google Ads (formerly Google Adwords) to 2X-10X their sales. He’s...
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How to Use SERP Tracking Tools to Increase Revenue: 3 Underutilized Features...
By keeping your finger on the pulse of what’s happening in Google (or Bing, Yahoo, etc.), SERP tracking allows you to monitor keyword rankings, shows you what your client’s competitors are doing, and...
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